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Google Places For Business

What’s happening to Google Places for Business?

With over 40% of all searches having a local element and one million New Zealanders searching for local information every day a Google Places, Google Places fgor Business, or Google+ Local listing is essential for any business operating locally.

Creating, publishing and maintaining such a listing can however be problematic and we are happy to be able to assist clients in this area.

Google have recently upgraded the Google Places for Business dashboard, "giving business owners an updated interface, more ease in updating their business information, and updates on the status of their edits", says Google.

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2013 Doodle For Google

Google DoodleL

Congratulations to Doodle For Google winner - Deyvi Wilton of Papanui Primary School in Papanui.  Deyvi has won a Chromebook and Nexus 7 tablet for himself and $10,000 worth of technology for his school. His doodle will be featured on google.co.nz early next year.

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2013 World Internet Report

The fourth survey of the World Internet Project New Zealand (WIPNZ) was conducted between late July and early September 2013. For the first time, the sample in 2013 used both telephone and internet surveys. This report presents an analysis of the usage of and attitudes to the internet of the resulting sample of 2006 New Zealanders.

As internet use approaches saturation in New Zealand, our focus turns from ‘how many people use the internet?’ to ‘how do people use the internet?’ and ‘why do some not use the internet at all?’ To answer these questions, the sample has been divided into five categories: never-users (5% of sample), ex-users (3%), low level users (14%), first generation users (40%) and next generation users (38%).

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Market Intelligence

BNZ MarketView

The October 2013 BNZ Online Retail Sales index was up approximately 10% on October last year

  • Spending in October 2013 increased more slowly than the rolling 12 month growth rate. This was largely

due to particularly strong spending in October 2012.

  • Growth in online spending at offshore merchants is running around 10% higher than the growth rate for

online purchases from domestic merchants.

You can download the complete MarketView report here.

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